Internet service provider Virgin Media has announced that it would demonstrate its superfast 200Mbps broadband service at the Ideal Home Show in London from Saturday.

At the Ideal Home Show, visitors will be able to become acquainted with some of the ways the superfast connection can be used at homes.

Speaking about the new service, Virgin Media said, “Ultrafast broadband like our 200Mbps service will enable a whole household to enjoy cutting-edge entertainment, not just via computers, but through an array of gadgets all over the home.”

British network provider Virgin Media is using telegraph poles to deliver high-speed broadband to areas where digging trenches to lay the cable underground is difficult.

Moreover, deploying fibre via telegraph poles or existing ducts such as sewers is a cheaper as well as faster way of delivering superfast broadband.

The company has announced that it would begin delivering broadband to homes in Woolhampton in Berkshire from this month. The trial is set to last for six months.

Football World Cup 2010 will be a rich experience fro the digital TV customers of Sky and Virgin Media as ITV HD is going to join companies’ TV array on April 2nd.

ITV1 HD is all set to present a number of High Definition programming such as highlights of the FA Cup, UEFA Champions League and England international games.

In addition, quite a few HD dramas such as Identity, Father and Son and the Prisoner will also be shown.

British network provider Virgin Media is trying to deliver high-speed broadband internet service using telegraph poles.

Virgin Media said that it would start delivering broadband to homes in Woolhampton in Berkshire this month. The trial is set to last for six months.

Homes in Woolhampton will be offered speeds of up to 50Mbps, which are higher than BT Group’s copper network infrastructure.

The development is expected to help the scattered rural communities to a great extent.

Virgin Media has confirmed that it would bring TiVo software to its set top boxes in the UK later this year.

The return of the vastly popular American digital video recorder to the UK will help Virgin in developing its next-generation set-top boxes.

Choosing video on demand services or boxed sets will become a lot easier with TiVo service. As the the two firms will try to combine online video on demand services like YouTube and BBC iPlayer with conventional programming and DVR capabilities.

The cable TV provider, Virgin Media, is continuing the achievements of high definition TV channels for its UK subscribers with the addition of Discovery HD by mid to late spring.

The channel will be showing around fifteen hundred hours of content in clear crisp high definition, including popular programs such as Extreme Engineering, Mythbusters and Bear Grylls: Born Survivor.

The Executive Director of digital entertainment at Virgin Media, Cindy Rose said that the company will be adding several more HD channels to its network over the next few months.

It has been reported that Virgin Media has launched its operations in the country of Wales. The beginning of the operations indicates that the organizations in Wales would definitely benefit from their strategies that were certainly ambitious when the company emerges as a definite competition to BT.

Virgin Media revealed that Discovery HD will soon become available on the cable TV platform as part of a raft of new high definition channel launches.

The announcement came just a week after posting the imminent arrival of Eurosport HD.

Discovery Networks UK executive vice president and managing director Dee Forbes added: "Virgin Media is a valued partner of ours and I am delighted that they have added Discovery's UK HD channel to their portfolio.

UK users have a reason to cheer. The cellular service Virgin Media has announced that from the 1st of April 2010, its landline users will be able to make free phone calls to any Virgin Mobile handsets as it appears to convert more of its landline customers (10 per cent of the customer database) into Virgin Mobile users.

Virgin Media has said that it would offer free calls from Virgin landlines to Virgin mobile phones from the start of April.

As per announcement, Virgin’s landline customers will be able to call the company’s mobile customers free of cost.

Virgin Media is the first UK carrier to offer such a service.

Virgin Media is the fastest broadband service provider in Britain, the internet comparison website Broadband. co. uk said.

Fresh figures released by Broadband. co. uk revealed that broadband speed across Britain jumped 22 per cent to 4.478Mbps in December 2009 as compared with 3.67Mbps in December 2008.

Virgin Media presents the fastest broadband service with a speed of 7.426Mbps, surpassing its rivals such as Be Broadband and O2, which stood second with a speed of 5.143Mbps. Be Broadband and O2 shares a common network infrastructure.

It is a good day for Andrew Barron, the strategy development head of Virgin Media, as he has been promoted to the post of the chief operating operator after the company's decision to reshuffle its management.

Barron holds the credit for the reorganization of the customer operations at all levels of this company and he is all set to become the main man for Neil Berkett, the chief executive in the month of January.

iViewer, a new TV set which will offer people the opportunity to gain access to and view the BBC iPlayer directly, was recently launched. Introduced by Cello, a leading British firm, the iViewer boasts built-in internet access and users who have a broadband connection can use it to view channels offered over the net.

The iViewer also supports Wi-Fi connectivity, and till March 1, 2010, the gadget will be exclusively sold in all Marks and Spencer outlets.

Thousands of Virgin Media customers could not use their digital TV, broadband and cable phone on December 3 in Birmingham due to power cut.

Virgin Media Customers in parts of Dudley, Wolverhampton, Walsall, Solihull, Kidderminster and Birmingham were affected by the power outage.

A spokesperson for the company said, "Some customers in Birmingham are currently without their Virgin Media services due to a commercial power outage."

Virgin Media, in its efforts to keep up with the growing demands of the changing times, has announced the launch of its high-speed broadband service for mobile phones, which will reportedly offer speeds of up-to 7.2Mbit per second.

With the introduction of the new service, Virgin's currently offered speed of 3.6 Mbits per second would be doubled, and the broadband will use the High Speed Downlink Packet Access technology on T-Mobile's 3G network, giving it coverage of nearly 85%.