According to the latest data released by the internet traffic monitor depicting that in the week subsequent to the initiation of the pay wall during 2 July, pop in to thetimes.co.uk dwindled to a third of its pre-listing level.

The initial prospects slanted a viewer's loss at approximately 90%.

The claims made by the Media blog Beehive City having attained numbers for sign-ups and registration for after and before the pay wall execution.

It expresses that approximately 150,000 audiences registered at the site during its free trial period, but the figures that exactly offered for payment particulars to way in The Times' online matter was only 15,000, however the one who are paying for its iPad app is just 12,500.

As per Experian Hitwise, the largest slump in audience drove in for the five weeks prior to the pay wall took upshot, when the visitors at the site were requested to register their details. It was when that 58% of the online paper's visitors was lost. The demur since then has been humble.

ComScore statistics for UK online newspapers for the month of June show thetimes.co.uk positioned last, trailing at the back of Metro.co.uk and Johnston Press, with 2,219 sole visitors with a 21% drop since the month of May.