In what might be one of the biggest blunders in mobile phone history, Microsoft has settled on calling off almost immediately the production on its line of Kin phones, after it extremely poor sales of the phone were seen in the market.
The Kin line had been launched just 48 days ago, and was kind of a bridge between Microsoft's old mobile phone platform and the forthcoming Windows Phone 7 operating system.
On the other hand, regardless of a very large marketing budget and putting in great amount of effort into research and development, sales were actually reduced.
Verizon, the exclusive carrier of the Kin, reduced the prices of the handsets in very diminutive time after the initial release. One market analyst, Forrester Research's Charles Golvin, told the New York Times that the fate of handset has met with grave disappointment.
Certainly, it was launched at an ill-fated time, mixed-up with the releases of such high-profile gadgets, for example, the HTC Evo 4G, the iPhone 4, and as pre-orders opened up for the next generation of Droid phones.
Microsoft is still hopeful for the round of Windows Phone 7 equipments, though. It said today that member of the Kin squad would be scuffled over to Windows Phone 7.